Resources

Here you’ll find various resources on pricing, including my blog posts, interesting articles or useful websites, presentations that I have given and details of the upcoming events and trainings I am involved in.

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Posts tagged product pricing

Podcast on Pricing Excellence with Umbrex

Will Bachman interviews me on pricing excellence. Have a listen

PodcastIan TidswellJuly 5, 2018pricing strategy, pricing process, Pricing Systems, pricing psychology, product pricing, price segmentation, price carrierComment

The hidden value of your new product

Fully understanding the value your products & services bring to customers is a key step in pricing right.

BlogIan TidswellNovember 29, 2016value proposition, price strategy, hidden value, product pricing, service pricing